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September 16, 2021

ALVA UK Attractions Recovery Wave 10

The tenth wave of a sentiment tracker looking at the views of the attractions-going population in the UK. The numbers saying that they either have already returned to visiting attractions or will do so once permitted continues to increase while the hesitant “waiting to see what happens” segment has dropped to around 30% of the market. Despite the easing of restrictions a strong appetite for supporting safety measures to build confidence persists, especially in relation to managing crowds and encouraging mask wearing.
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July 29, 2021

ETC Monitoring sentiment for domestic and intra-European travel Wave 7

The seventh wave of online research looking at the extent to which Europeans are planning travel, their concerns and what factors are likely to influence behaviour. With fieldwork during May the study found sentiment to have improved markedly compared with the previous wave, continuing the trend from the most recent survey waves. Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel but with being vaccinated of growing importance. Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel (flexible cancellation policies, removal of travel restrictions and vaccine deployment).
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July 29, 2021

ALVA UK Attractions Recovery Wave 9

The ninth wave of a sentiment tracker looking at the views of the attractions-going population in the UK. The numbers saying that they either have already returned to visiting attractions or will do so once permitted continues improved since the previous wave in April with a commensurate decline in the numbers saying they will wait and see what happens for a while, whereas the proportion saying they are unlikely to return any time soon remain stubbornly around one-in-five of those polled. Concerns about crowds, especially in indoor environments means that many believe that entry numbers should continue to be capped and social distancing measures enforced. A key learning is that while a strong appetite to visit attractions now exists, nervousness about doing so has not evaporated, with particular concerns about crowds and social distancing. A key learning is that those who have received a vaccine are less cautious about visiting attractions than others, providing signs of encouragement for later in the year.
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May 24, 2021

ALVA UK Attractions Recovery Wave 8

The eighth wave of a sentiment tracker looking at the views of the attractions-going population in the UK. The numbers saying that they will return to visiting attractions once permitted continues to improve strongly since the previous wave in March with a commensurate decline in the numbers saying they are unlikely to return for a long time but remain around one-in-five of those polled. A key learning is that while a strong appetite to visit attractions now exists, nervousness about doing so has not evaporated, with particular concerns about crowds and social distancing. A key learning is that those who have received a vaccine are less cautious about visiting attractions than others, providing signs of encouragement for later in the year.
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April 26, 2021

ALVA UK Attractions Recovery Wave 7

The seventh wave of a sentiment tracker looking at the views of the attractions-going population in the UK. The numbers saying that they will return to visiting attractions once permitted continues to edge up while those saying they are unlikely to return for a long time edge down in number, but remain around one-in-three. A key learning is that those who have received a vaccine are less cautious about visiting attractions than others, providing signs of encouragement for later in the year.
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April 26, 2021

ETC Monitoring sentiment for domestic and intra-European travel Wave 6

The sixth wave of online research looking at the extent to which Europeans are planning travel, their concerns and what factors are likely to influence behaviour. With fieldwork during February the study found sentiment to have improved slightly compared with the previous wave, a trend now becoming well established. Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel (flexible cancellation policies, removal of travel restrictions and vaccine deployment).
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March 17, 2021

ETC Monitoring sentiment for domestic and intra-European travel Wave 5

The penultimate of six planned waves of online research looking at the extent to which Europeans are planning travel, their concerns and what factors are likely to influence behaviour. With fieldwork during late December and January the study found sentiment to have improved slightly compared with the month before for the second consecutive wave of the study. Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel (flexible cancellation policies, removal of travel restrictions and vaccine deployment). Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel (flexible cancellation policies, removal of travel restrictions and vaccine deployment). Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel (flexible cancellation policies, removal of travel restrictions and vaccine deployment).
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January 27, 2021

ETC Monitoring sentiment for domestic and intra-European travel Wave 4

The fourth of six planned waves of online research looking at the extent to which Europeans are planning travel, their concerns and what factors are likely to influence behaviour. With fieldwork during November and early December the study found sentiment to have improved slightly compared with the month before on the back of encouraging vaccine developments. Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel (flexible cancellation policies, removal of travel restrictions and vaccine deployment). Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel (flexible cancellation policies, removal of travel restrictions and vaccine deployment).
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January 11, 2021

ETC Monitoring sentiment for domestic and intra-European travel Wave 3

The third of six planned waves of online research looking at the extent to which Europeans are planning travel, their concerns and what factors are likely to influence behaviour. With fieldwork during October and early November the study found sentiment to be deteriorating on the back of rising infection levels and the reintroduction of lockdowns. Little change was found in what is worrying consumers (air travel, quarantine, getting sick while away) or those factors likely to encourage them to book travel (flexible cancellation policies, removal of travel restrictions and vaccine deployment).
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November 11, 2020

ETC Monitoring sentiment for domestic and intra-European travel Wave 1

The first of six planned waves of online research looking at the extent to which Europeans are planning travel, their concerns and what factors are likely to influence behaviour. On a positive note the research finds that most remain enthusiastic about travel, and more than half intended to travel within the next six months (the fieldwork was undertaken in August 2020). On the downside this perhaps reinforces the trend for periods of optimism regarding a travel bounce-back to be dashed by events.
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June 19, 2020

Skift on the pivot to domestic travel

A short article from Skift, looking at which countries might gain and which lose if all international travel demand shifts to domestic.
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