January 19, 2025
Data Appeal Report: Five Megatrends Reshaping International Tourism in 2025
A comprehensive look from Data Appeal at five key trends that will shape the 2025 travel landscape: sustainability, AI, personalisation, travel experience and resilience.
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December 4, 2024
Data Appeal Webinar | Unlocking Visitor Value: How Spending and Sentiment Shape the Future of Tourism Destinations
Unlocking Visitor Value: How Spending and Sentiment Shape the Future of Tourism Destinations
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November 28, 2024
Data Appeal : All Italian Data Report 2024
Analysis relating to Italy’s performance as a destination through the lens of online conversations about the destination, supplemented with analysis of industry data regarding bookings and prices.
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July 11, 2024
Data Appeal Report: Post-Summer 2024 Tourism Trends and Forecasts for France, Greece, Italy and Spain
An exploration by our partners at Data Appeal of which markets Mediterranean destinations might look to attract after the peak summer season, with a suggestion that although demand will taper off leading to lower rates, the overall tendency for a prolongation of the peak summer season looks set to be an ongoing trend.
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June 13, 2024
Data Appeal on the impact of Brussels Pride on destination tourism
Following Brussels Pride 2024, Data Appeal have written a report on Belgium’s perceived level of inclusivity using their LGBTQ+ Index.
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June 13, 2024
Data Appeal on Exploring the Effects of the Tour de France 2024 on Tourism
Data Appeal blog on the impact of the 2024 Tour de France on tourism
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December 6, 2023
Data Appeal Industry Blog
A selection of articles and opinion pieces from our data partners at Data Appeal.
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December 6, 2023
Data Appeal Webinar: This Title about AI & Big Data Empowering DMOs was not written by ChatGPT… but should have been
Data Appeal Webinar: This Title about AI & Big Data Empowering DMOs was not written by ChatGPT… but should have been
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November 13, 2023
Data Appeal: Italy Digital Destination Awards 2023
The 2023 edition of Italy Digital Destination, the annual report and awards from our partners at Data Appeal. The awards recognise Italian regions and destinations that have recorded the best online performance related to reputation, food and wine and hospitality.
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November 13, 2023
Data Appeal on How Taylor Swift’s Eras Tour transforms destination marketing
Data Appeal blog on the impact of the European leg of Taylor Swift's Eras tour to Milan, Amsterdam and London.
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November 13, 2023
Data Appeal: Data-Driven Sustainable Strategies, The DMO Handbook
A free handbook from our partners at Data Appeal, exploring how destinations can champion responsible travel through the strategic use of data.
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September 29, 2023
Data Appeal Top Summer Travel Destinations 2023
The analysis presented here draws on a proprietary analysis of online reviews to assess sentiment towards leading Mediterranean destinations over the peak summer months of this year, broadly finding that sentiment has improved compared with last summer.
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September 16, 2021
Data Appeal and Sojern Report: Italian Tourism 2021
A 15-page report considering the performance of the tourism sector during summer 2021 and looking ahead to prospects for autumn. The focus of the report is on Italy, but includes a number of other destinations across Europe. It suggests that while there has been a strong bounce-back pre-Covid levels are yet to be achieved, with August flight bookings to Italy being 46% down on 2019.
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