ETOA B2B events offer unparalleled networking and contracting opportunities for tourism professionals organising and selling European product in markets around the world. Our workshop events are offered online and face-to-face, driven by our powerful appointment matching system, helping buyers and sellers meet the right people.

We also run regular working groups to explore topical industry issues and connect with destinations. ETOA also delivers an extensive range of webinars from informal drop-ins and fact-finding sessions, to expert panels discussing destination recovery and origin market insights. You can find upcoming webinars in below menu or view previous webinar recordings here.

B2B Event dates and formats 2024

Event Dates, Location Format
Adventure Europe 25 Sep 2024 Online
The Global European Marketplace 31 Oct-01 Nov 2024, London In-Person
European Travel Marketplace | Asia Pacific 26 Nov 2024 Online

B2B Event dates and formats 2025

Event Dates, Location Format
Britain & Ireland Marketplace 24 Jan 2025, London In-Person
The Nordic Marketplace 17-18 Feb 2025, Copenhagen In-Person
European Travel Marketplace | North America 27 Feb 2025 Online
Destinations Exchange Europe  2-3 June 2025, London In-Person
China European Marketplace 23 & 26 May 2025, Beijing & Shanghai In-Person
Adventure Europe TBC TBC
The Global European Marketplace 30-31 Oct 2025, London In-Person
European Travel Marketplace | Asia Pacific 25 Nov 2025 Online

Are you an ETOA member?

Check out our member-exclusive event packages, saving you an average of €424 / £375 by combining your bookings for 2025 events.

2025 event packages

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All events

Adventure Europe 2024

Adventure Europe is a B2B marketplace showcasing unique, off-the-beaten-track experiences in Europe. It connects European and international…
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ETOA Webinar | Tourism Expo Japan Debrief

Following their mission to Japan, ETOA's Tom and Jay will be joined by expert panellists to reflect on the current state and future of the…
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ETOA & Mize Webinar | Future of Travel: Leveraging Fintech for Increased Profit

Are you ready to discover how fintech is transforming the travel industry? Join us for our upcoming webinar, where we’ll explore…
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Arival Webinar | Key Trends in Experiences: The Outlook for Tours, Activities & Attractions in UK & Ireland

Visitor experiences—everything travellers do in-destination—are undergoing major changes. From evolving traveller preferences and…
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ETOA Pre-Event Webinar | ETM Asia-Pacific 2024

A webinar for delegates in advance of ETM Asia-Pacific 2024 providing practical tips and insights to maximise the impact and efficiency of…
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Global European Marketplace (GEM) 2024

The Global European Marketplace (GEM) is ETOA’s influential annual travel trade event, exclusive to ETOA members and kicking off the new…
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ETOA stand at WTM 2024

This year ETOA will once again host a stand with sharing spaces available for ETOA members - stand number S3-426.
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European Travel Marketplace Asia-Pacific 2024

ETM Asia-Pacific is ETOA’s online B2B workshop dedicated to tour operators and travel buyers from Pacific, East, Southeast and Southern…
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ETOA Pre-Event Webinar | Britain & Ireland Marketplace 2025

A webinar for delegates in advance of Britain & Ireland Marketplace 2025 providing practical tips and insights to maximise the impact…
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Paris Region Workshop 2024 | North America Marketplace

ETOA has partnered with the Choose Paris Region to host their online workshop targeted at the outbound leisure market from North America on…
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ETOA Pre-Event Webinar | The Nordic Marketplace 2025

A webinar for delegates in advance of The Nordic Marketplace 2025 providing practical tips and insights to maximise the impact and…
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Britain & Ireland Marketplace (BIM) 2025

In-person B2B workshop for international tour operators and travel buyers that want to meet tourism product from across the UK and Ireland.
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ETOA stand at OTM Mumbai 2025

ETOA will host a stand with sharing spaces available for members.
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ETOA stand at BiT Milano 2025

ETOA will host a stand with sharing spaces available for members.
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The Nordic Marketplace 2025

A unique opportunity for global tour operators and travel buyers to meet with suppliers from across the whole Nordic region.
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ETM | North America 2025

A B2B workshop dedicated to selling Europe to the outbound North American market.
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ITB Berlin 2025 - ETOA Stand

ETOA will host a stand with sharing spaces available for ETOA members in Hall 9.
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China European Marketplace (CEM) 2025

China European Marketplace (CEM) is ETOA’s B2B workshop for the outbound Chinese market. European suppliers, destinations and wholesalers…
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Destinations Exchange Europe 2025

Destinations Exchange Europe B2B event will take place over two days providing a great mix of commercially focused meetings, knowledge…
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Global European Marketplace (GEM) 2025

The Global European Marketplace (GEM) is ETOA’s influential annual travel trade event, exclusive to ETOA members and kicking off the new…
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ETM | Asia Pacific 2025

ETOA’s B2B workshop dedicated to tour operators and travel buyers from Asia-Pacific looking to contract European tourism service…
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