The ETOA Insight Hub presents a rich statistical and insights service for our members, partners and stakeholders. Its aim is to provide up-to-date research, actionable insights and opinion pieces on the topics that matter to our members. Additionally, it serves to demonstrate the value of tourism to global and local economies, lending weight to our lobbying activities and supporting our vision of Better Tourism in Europe.

For queries about the Insight Hub please email insight@etoa.org

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July 13, 2022

ETOA Webinar | Intercettare il turismo internazionale

In questo anno particolare e di forte ripresa del turismo internazionale, è essenziale cercare di intercettare i clienti B2B interessati a stabilire delle relazioni dirette e a lungo termine nel mercato italiano. Insieme ai nostri partner Amadeus e Proedi Comunicazione parliamo di dati e tendenze del turismo in Italia e l’importanza della comunicazione e informazione per i propri clienti e come intercettare al meglio il turismo internazionale grazie ai servizi di ETOA.
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June 29, 2022

Clearsight Report on UK consumers and out of home activities

This report examines levels of UK consumer participation across key out-of-home activities. It hints at outbound travel continuing to be constrained in 2022 but domestic travel potentially benefiting from a change in habits and the growing pressure on disposable income from inflation.
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June 29, 2022

Tiqets: Must-Know Travel Industry Trends for the 2022 High Season

Findings from a survey of 2,000 Americans exploring what they are seeking when travelling, whether for business or leisure, how they find out about visitor attractions and the amount they are willing to pay for admission.
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June 29, 2022

UNWTO Barometer June 2022

The latest analysis from UNWTO highlights a strong start to the year for international tourism in many parts of the world as restrictions ease and travellers regain confidence. However, it is noted that the amount of travel being undertaken remains significantly down on 2019 and that major headwinds remain.
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June 29, 2022

ETC Monitoring sentiment for domestic and intra-European travel Wave 12

The twelfth wave of online research looking at the extent to which Europeans are planning travel, their concerns and what factors are likely to influence behaviour. This wave finds that sentiment continues to be strong with three-quarters planning a trip in the next six months but that worries about the deteriorating economic situation and inflation have increased.
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June 29, 2022

ETC Long haul travel sentiment barometer 2/2022

A broadly downbeat picture is painted, suggesting that the combination of worries about personal finances, the worsening geopolitical situation and lingering concerns about Covid-19 are all hampering any recovery in prospects for a strong rebound in long-haul travel to Europe from key source markets.
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June 27, 2022

ETOA Snapshot | Hosting events: Measuring impacts and benefits

Ten minute video session with Rachel Read and David Edwards on measuring the impacts of hosting major events.
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June 27, 2022

ETOA Snapshot | Sustainability metrics

Ten minute video session with Rachel Read and David Edwards on varying approaches to measuring sustainability.
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June 27, 2022

ETOA Snapshot | Demographic Changes

Ten minute video session with Rachel Read and David Edwards on the effect of demographic changes on the industry.
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June 27, 2022

ETOA Snapshot | Sustainability travel intent versus actual behaviour

Ten minute video session with Rachel Read and David Edwards on traveller intentions versus their actual behaviour around suitable travel products, and the barriers between the two.
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June 27, 2022

ETOA Snapshot | Tourism Statistics and Surveys: Perils and Pitfalls

Ten minute video session with Rachel Read and David Edwards on the points to look out for when interpreting tourism statistics and surveys.
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June 27, 2022

ETOA Snapshot | Value of Tourism to the European Economy

Ten minute video session with Rachel Read and David Edwards on quantifying the value of tourism to the European economy.
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May 23, 2022

Amadeus: Five trends that will define group travel in 2022

Five trends that are set to shape the group travel and events sector in 2022 are described in a detailed report focussing mainly on the US market group travel market.
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May 23, 2022

WTTC: Destination 2030

A substantial report that brings together a host of indicators across multiple pillars to examine the readiness of 63 destinations around the world for sustainable travel and tourism growth between now and 2030, including the showcasing of examples of policies and strategies being implemented in different cities to underpin success.
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May 23, 2022

Expedia Travel Recovery Trend Report Q1 2022

The latest Expedia Trends Report paints a broadly optimistic picture based on recent global search and booking volumes, with a sustained period of recovery expected during the months ahead provided there are no unforeseen setbacks.
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