About us

ETOA is the trade association for better tourism in Europe.

We work with policymakers to enable a fair and sustainable business environment, so that Europe remains competitive and appealing for visitors and residents. With over 1,100 members serving 63 origin markets, we are a powerful voice at local, national and European levels. Our members include tour and online operators, intermediaries and wholesalers, European tourist boards, hotels, attractions, technology companies and other tourism service providers ranging in size from global brands to local independent businesses. We are connected with over 30,000 industry professionals across our social media channels.

ETOA offers an unparalleled networking and contracting platform for tourism practitioners, running 6 flagship B2B events that collectively arrange over 46,000 one-on-one appointments every year. We have offices in Brussels and London and representation in Spain, France and Italy.

Meet the team

Our team, located in Brussels and London, and representation in Italy, Spain and France is responsible for the day-to-day running of the association’s affairs.

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Board & Advisory council

ETOA’s Board & Advisory council give its members the chance to have a real say in the various activities of their association and the issues that affect them.

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ETOA is the short name of European Tourism Association AISBL, a Belgian international non-profit association controlled by ETOA’s buyer membership. It controls the European Tour Operators Association Limited in the UK.

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