Can Europe handle the heat?

Adaptation to our changing climate is a pre-condition for the resilience of European destinations and the infrastructure on which they depend. Impact on tourism is already evident in booking patterns, operational obstacles and client perception. 

Europe is warming more than twice as fast as the global average. Working out how to keep buildings, vehicles, cities and people cool is as necessary as water fountains and winter heating. Seasonal resorts must re-invent. 

Strategic adaptation is needed, but practical changes need urgent consideration by government, such as early and late opening for museums and permission to run air-conditioning in low-emissions vehicles prior to passengers boarding.  

Common operational challenges

The impact of European heatwaves on tours operations is clear. Members are reporting a range operational challenges they face due to the extreme heat in Europe this summer. All of these have client-service implications.

  • Inconsistent rules on free drinking water
  • Walking tours difficult in extreme heat
  • Limited cooling in venues
  • Transport disruptions
  • Restricted access for air-conditioned coaches

How is the heat affecting your organisation, destination or your own work?


We’re looking for input from operators, service providers and destinations on problems and potential solutions related to climate change. This will inform our action in support of Europe’s continued appeal, as a place to live, work and visit.

Share your feedback

ETOA Policy & Practical Support

ETOA declared a climate emergency in 2020, has a climate action plan, and engages with destinations and policy makers across of range of forums: EU Roundtable in Climate Risk Management; UN Habit/UN Environmental Programme; OECD; the European Commission’s newly formed Tourism Crisis Coordination Network.

Climate action plan
supporting good practice, policy and refining in-house tools

Business Services Hub
including ETOA member climate action partners

Sustainability Hub
ETOA tool hosting resources and guidance