June 4, 2025
Destinations Exchange Europe 2025
The complete slide deck from Destinations Exchange Europe 2025.
More
May 15, 2025
PANTOUR: A Guide to Promoting Equality, Diversity & Social Inclusion in Tourism & Hospitality
A useful handbook from the Pact for Next Tourism Generation Skills (PANTOUR) consortium with practical tools for developing EDI skills and practices.
More
April 23, 2025
TerraVerde on UK Travel Companies and Sustainability
Article from ETOA Climate Action Partner, TerraVerde on the top 50 UK travel companies and how they measure up against key sustainability markers.
More
April 3, 2025
Travel Tech Show: One quarter of travel operators yet to implement AI
Registration for the TravelTech Show is now open and ahead of the event taking place at the end of June, new data reveals that once again, AI is set to dominate travel operators’ technology budgets for the year ahead.
More
March 28, 2025
Pulse Check: Operating environment for tourism in 2025 versus 2024
ETOA Pulse Check: Our members' opinion on the operating environment in 2025 so far, compared with 2024.
More
March 7, 2025
Arival: Five Travel Trends to Watch in 2025
From AI to OTAs, overtourism to private tours, here’s how the latest tourism trends are evolving, what’s next, and why they matter to experience operators.
More
March 7, 2025
Arival: How Affluent US Millennials Are Changing Travel Planning
The latest report from our partners at Arival on affluent experiences travellers from the USA: Who they are, what they want, and why they’re so important to operators and sellers of tours, activities & attractions.
More
January 19, 2025
Data Appeal Report: Five Megatrends Reshaping International Tourism in 2025
A comprehensive look from Data Appeal at five key trends that will shape the 2025 travel landscape: sustainability, AI, personalisation, travel experience and resilience.
More
December 16, 2024
TerraVerde on Overcoming Anti-tourism Resentment
Article from ETOA Climate Action Partner, TerraVerde on the causes of anti-tourism resentment and potential sustainable solutions to overcome it.
More
December 13, 2024
Pulse Check: 2024 Business Environment Update
ETOA Pulse Check: Update to member sentiment on the 2024 business environment, compared with 2023.
More
November 15, 2024
Pulse Check: ETOA Communications
ETOA Pulse Check: Our members' opinion on ETOA communications and marketing messages.
More
November 5, 2024
GEM 2024 Industry Briefing | The Changing Face of Tourism
Download the slide decks from our 2024 GEM Industry Briefing on The Changing Face of Tourism.
More
October 8, 2024
WeTravel Travel Innovation Summit 2024
Watch the sessions at the 2024 Travel Innovation Summit, organised by ETOA members WeTravel. It is an exploration of the future of multi-day group travel. Dive into insightful keynote presentations and panel discussions, from untangling payment methods to crafting purpose-driven experiences to harnessing AI tools.
More
September 13, 2024
Pulse Check: Adventure Tourism and Low Season
ETOA Pulse Check: Our members' opinion on the operating environment in 2024 compared with 2023.
More
June 14, 2024
Pulse Check: Climate Action Plans June 2024
ETOA Pulse Check: Our members' opinion on the necessity of a climate action plan for commercial success and organisational credibility.
More
June 13, 2024
TerraVerde on Risks and Solutions for Climate Change in Tourism
Article from ETOA Climate Action Partner, TerraVerde on the impacts of climate change, and the strategies travel providers can employ to mitigate risks.
More
June 13, 2024
TerraVerde on Green Claims Code and Greenwashing
Article from ETOA Climate Action Partner, TerraVerde on green claims and greenwashing.
More
June 13, 2024
Lighthouse Industry Blog
A selection of articles and opinion pieces on hotel and short-term rentals from our data partners at Lighthouse.
More
June 13, 2024
Data Appeal on the impact of Brussels Pride on destination tourism
Following Brussels Pride 2024, Data Appeal have written a report on Belgium’s perceived level of inclusivity using their LGBTQ+ Index.
More
June 13, 2024
Data Appeal on Exploring the Effects of the Tour de France 2024 on Tourism
Data Appeal blog on the impact of the 2024 Tour de France on tourism
More
May 29, 2024
ETOA Webinar | Demand for Europe
How is demand for Europe looking and what is around the corner in terms of demand and product development? During this webinar, Tom Jenkins will discover what some of our established member operators are experiencing.
More
April 26, 2024
Pulse Check: B2B Social Media Platforms
ETOA Pulse Check: Our members' opinion on B2B social media usage.
More
April 9, 2024
Destinations Exchange Europe 2024
The complete slide deck from Destinations Exchange Europe 2024.
More
March 15, 2024
Pulse Check: Tourism support from local governments
ETOA Pulse Check: Our members' opinion on support for tourism from local governments.
More
February 28, 2024
ETOA Industry Day Brussels February 2024
The complete slide deck from our Industry Day in Brussels in February 2024.
More
February 10, 2024
Pulse Check: Operating environment for tourism in 2024
ETOA Pulse Check: Our members' opinion on the operating environment in 2024 compared with 2023.
More
December 20, 2023
Mabrian Trending Destinations for 2024
Our data partners, Mabrian, have produced the latest update of their travel motivation analysis for 2024 focusing on the evolution of trends in motivations to visit Europe.
More
December 6, 2023
Data Appeal Industry Blog
A selection of articles and opinion pieces from our data partners at Data Appeal.
More
November 13, 2023
Data Appeal on How Taylor Swift’s Eras Tour transforms destination marketing
Data Appeal blog on the impact of the European leg of Taylor Swift's Eras tour to Milan, Amsterdam and London.
More
November 2, 2023
ETOA Industry Briefing November 2023
The complete slide deck from our Industry Briefing in November 2023.
More
September 29, 2023
Mabrian Evolving traveller behaviour: the rise of experiential travelling
Mabrian study using social listening to analyse traveller motivation for experiential activities.
More
September 27, 2023
Euromonitor blog on Paris 2024 Olympic Games: Challenges and Opportunities for French Tourism
Euromonitor article on the impact of the Paris Olympics on visitor numbers, regular tourism business ad post games legacy.
More
August 17, 2023
CELTH Research and Reports Archive
A full listing of relevant reports from our partners at CELTH.
More
July 19, 2023
ForwardKeys on the importance of events in destination marketing
ForwardKeys blogs on the importance of events in destination marketing, with supporting data from the events module of their Destination Gateway platform.
More
July 19, 2023
ETOA Olympic Report Archive
Archive of ETOA's Olympic Games Reports dating from 2006-2010
More
July 18, 2023
Unlocking Travel’s Potential – The importance of UK-EU mobility for jobs and growth
An ABTA report discussing the barriers that have arisen following the UK’s exit from the EU, focussing on the ability of UK businesses to hire UK nationals to work in the EU. The short report contains a multitude of statistical nuggets to demonstrate the importance of outbound travel to the EU from Britain.
More
June 16, 2023
Travel Tech Show: Challenges and considerations for future tech stack
An opinion piece from the Travel Tech Show on the challenges and considerations travel operators need to be aware of when planning their future tech stack and factors influencing future travel technologies.
More
June 7, 2023
Mabrian Study: Rethinking the sustainability of long-haul travel
A study from our data partners at Mabrian that analyses the impact of long haul travel on the environment and questions how long-haul travel can be a viable and sustainable option.
More
June 7, 2023
Open Destinations: The 8 signs you need travel outsourcing services
An opinion piece from ETOA member Open Destinations on signs that you may need outsourcing services.
More
May 23, 2023
ETOA Webinar | Meeting the Chinese huge demand for 2023-24
The Chinese market is coming back – is Europe ready and competitive? What can be done to open capacity, are there short-term fixes and are visas being processed adequately? ETOA has convened a panel to explore these issues, looking to consolidate a Europe-wide response. Join the conversation.
More
May 18, 2023
ETOA & NTC Webinar | Tech Matters
Efficient and cost effective distribution is key to all travel businesses. Hear how technology is reshaping distribution in the travel industry. Join our experts as we discuss distribution from three perspectives: from that of an OTA, how we connect to customers and how distribution resides in the B2B Marketplace.
More
May 18, 2023
ETOA Webinar | German VAT Update May 2023
Germany’s proposal to unilaterally impose a sales tax on non-EU sales of German vacations remains on the statute books. It is now due for implementation on the 1st of January 2024. This webinar featured a discussion of what might be anticipated, if there have been any developments since the last time we looked at the subject and when we might hear from the European Commission on their plans for Tour Operators Margin Scheme reform.
More
May 9, 2023
Mabrian blog summaries
A range of blog entries containing data from our partners at Mabrian.
More
May 3, 2023
Open Destinations The 3 Growing Pains of Heritage Railways: The Case for Online Ticket sales
A case study from ETOA member Open Destinations on how Heritage Railways are modernising their online ticketing capability.
More
March 21, 2023
ForwardKeys Industry Blog
A selection of articles and opinion pieces from our data partners at ForwardKeys.
More
January 19, 2023
ETOA Insight Webinar | Euromonitor Travel Reset: Outlook and Innovation for European Tourism 2023
Caroline Bremner shares Euromonitor's forecasted outlook for European tourism, pinpointing growth opportunities such as blended travel and the metaverse for further exploration
More
October 10, 2022
Interpreting Tourism Statistics: Webinar and Report
A useful companion document and webinar for those reading tourism statistics, with a digestible look at potential pitfalls when interpreting them.
More
April 29, 2022
ETOA Webinar | TOMS and German VAT
The German regulations on VAT for non-EU operators are due to be implemented on January 1st 2023. Intermediaries in such markets as the USA, UK and Japan will have to register, reclaim what input tax is recoverable and levy VAT on the price charged to the consumer. This change takes place at a time when the European Commission is looking at the application of VAT on tourism services.
More
April 21, 2022
USTOA Webinar | Europe Update with ETOA & ETC
Tom Jenkins, CEO of ETOA and Eduardo Santander, CEO of ETC, represent respectively the public and private sectors in inbound tourism to Europe. They looked at what has happened, is happening and what might occur in the European tourism economy.
More
March 24, 2022
German VAT Update March 2022
Germany is proposing to levy a tax on operators selling German tourism product outside the EU. Presentation given to WTTC by ETOA CEO Tom Jenkins on the implications of this.
More