ETOA Webinar: Travel Trade Masterclass | North American Demand January 2022

ETOA’s Travel Trade Masterclasses are free webinars designed for the European supply-chain exploring demand from global source markets to European destinations from the perspective of tour operators, OTAs and wholesalers. Expert panellists share insights about evolving travel trends and business needs, and how suppliers can diversify their client base working with the travel trade.

ETOA has over 380 buyers in its membership. In this session, guest panellists are tour operators based in North America. We will discuss prospects for 2022, planning cycles and product development for their European products and tours.

Topics covered: 

  • Market trends and booking patterns in North America outbound
  • Travel trade business models and how best to maximise mutual interest
  • Service requirements, group sizes, in-destination spend and product development

All participants will have the opportunity to ask questions live and talk to our panellists.

This masterclass takes place only 7 weeks before ETOA’s B2B workshop on 1st March 2022 European Travel Marketplace | North America, dedicated to selling Europe to the outbound North American market. Find out more here.

This session will be moderated by ETOA’s Sofie Jensen.