ETOA Webinar | Britain and Ireland: Trends and Prospects

How has tourism to Britain and Ireland fared in 2022 and what does next year look like? Ahead of our Britain and Ireland Marketplace, we will set the scene with a data-driven look at the picture for the UK and Ireland in 2022 in terms of performance and trends.

We will also discuss the prospects for 2023 and beyond, as well as which trends and products that emerged during the pandemic are likely to bring permanent changes to the landscape.


  • David Edwards, Tourism Stats Expert, ETOA and Scattered Clouds
  • Neil Aulton, Head of Strategy and Insight, Tourism Ireland

This webinar was moderated by Rachel Read, Director of Insight, ETOA


Download: Presentation by David Edwards

This webinar took place only two months before ETOA’s B2B workshop, Britain and Ireland Marketplace. Find our more and register if you sell or buy British or Irish tourism products.