The ETOA Insight Hub presents a rich statistical and insights service for our members, partners and stakeholders. Its aim is to provide up-to-date research, actionable insights and opinion pieces on the topics that matter to our members. Additionally, it serves to demonstrate the value of tourism to global and local economies, lending weight to our lobbying activities and supporting our vision of Better Tourism in Europe.

For queries about the Insight Hub please email insight@etoa.org

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June 18, 2020

ETOA Shorts – Visa policy

Tim Fairhurst, ETOA's Director of Policy, talks about ETOA's role in changing visa policy.
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June 18, 2020

ETOA Shorts – ETOA’s dialogue with destinations

Tim Fairhurst, ETOA's Director of Policy, explains how we engage with destinations across Europe
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June 18, 2020

ETOA Shorts – Brexit and the travel industry

Tom Jenkins, ETOA's CEO, explains the aspects of Brexit of concern to the travel industry.
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June 18, 2020

ETOA Shorts – What is TOMS?

Tom Jenkins, ETOA's CEO, explains the Tour Operators Margin Scheme for VAT.
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June 17, 2020

David Edwards opinion 3M’s theory on drivers for post-pandemic travel industry

Tourism insight expert David Edwards explains his 3Ms theory for the likely drivers for a post-pandemic travel industry.
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June 17, 2020

Tim Fairhurst on multinational discussions and COVID-19

Tim Fairhurst, ETOA’s Director of Policy, reflects on recent multinational discussions about tourism and the COVID-19 crisis
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June 17, 2020

ETOA Webinar polling results

At an early stage ETOA recognised the need to interact with its members to help share knowledge and insights relating to the coronavirus pandemic. One mechanism through which this was done has been a series of webinars, and these provide an ideal opportunity to harvest sentiment and insights from those taking part, with ETOA then able to share the learnings from this polling data.
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June 17, 2020

RateGain Hotel pricing and availability trends

A look at the proportion of properties currently taking reservations in different countries around the world, and the pricing strategies being deployed. While caution is probably wise in terms of interpreting the room rates quoted, the study does highlight how ‘open’ the hotel market in nations such as Singapore is in comparison with those harder-hit by COVID-19.
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June 17, 2020

ECM Checklist for sustainable recovery

A mix of discussion regarding how the pandemic will change destinations, examples of how European cities are already taking a series of measures to alleviate impact and prepare for recovery and highly practical guide aimed at facilitating planning by DMOs and their partners.
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June 17, 2020

ETC Long haul travel sentiment

ETC has for some time monitored the sentiment of potential visitors to Europe from key long-haul origin markets, and in the latest Wave of the study the survey shines a light on prospects for the peak summer period of 2020, revealing the extent to which COVID-19 may be narrowing travel horizons.
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June 17, 2020

CELTH long-term scenarios for travel

Four contrasting and thought-provoking pictures for the visitor economy in 2025 are painted based on so-called ‘explorative scenarios’. It is argued that the two major drivers will be the length and depth of the coronavirus-induced recession and the extent to which people act as ‘I’ or ‘We’.
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June 17, 2020

OECD tourism policy response to coronavirus

Supporting 7% of jobs and accounting for one-fifth of service sector exports across OECD countries this study both underscores the economic importance of tourism and provides a comprehensive analysis of the actions being taken by different countries to steer the sector through the immediate crisis and rebuild for the future. For anyone wishing to review how policymakers are tackling the greatest crisis to confront the tourism industry this report is an excellent crib-sheet.
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June 17, 2020

Mario Gavira’s four scenarios for post-pandemic travel

Four highly thought-provoking descriptions of how travel may look a year or so from now, dictated by the speed of economic recovery and extent to which COVID-19 transforms the public’s attitudes towards travel. Scenarios range from the ‘back to normal in months’ through to a world in which almost all travel experiences are ‘virtual’. Possible implications for different sectors, including aviation, accommodation and travel distribution are considered.
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June 17, 2020

STR webinar reviewing global hotel performance during COVID-19

A 40 minute webinar that assesses the extent to which the hotel market in different regions of the world is starting to show sings of recovery, or not as the case may be, with some helpful insights on prospects for Europe over the key summer months.
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June 17, 2020

UNWTO Tourism Data Dashboard

UNWTO have made available much of the data that has historically only been found in the organisation’s publications in a much more interactive way. The tool allows an exploration of inbound and outbound tourism volumes and expenditure at the global, regional and individual country level, ideal for those seeking to track down a particular number.
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