ETOA Webinar | Paris 2024 Briefing

Next year’s Olympics and Paralympics have been a catalyst for development in the city and across the Paris region. As we saw in London 2012, there will be a displacement of ‘normal’ tourism and different patterns of behaviour.

The impact on hotel availability is well understood. Much capacity for summer 2024 remains blocked. Other impacts on operating conditions include city access constraints, which may increase in late 2024 if current proposals go ahead.

How tourism happens in Paris is changing, and JO24 will accelerate that. There are obstacles, especially for group tourism, but there will also be opportunities for those that can take them, and Paris will remain the dominant long-haul hub for France.

To review current plans and future prospects we will be joined by leaders from both Paris destination management organisations. We will also offer a short summary of what happened to London demand in 2012 for comparison and discuss what lessons to draw.


  • Corinne Menegaux, Managing Director, Paris Visitor and Convention Bureau, Paris Je t’aime
  • Tom Jenkins, CEO, European Tourism Association (ETOA)
  • David Edwards, Tourism Insight Expert, European Tourism Association (ETOA)
  • Moderator: Tim Fairhurst, Director General, European Tourism Association (ETOA)