Search ETOA


In over 20 years, ETOA has achieved a level of authority and expertise in the tour operator and incoming European tourism sector

ETOA 2020 Strategy

ETOA’s purpose is to provide a vibrant network for the European tourism industry, both in origin markets and in destinations, with a programme of events and services to match. We represent the supply chain throughout Europe and buyers worldwide. 

Our current focus is to further the international range of our membership, building on our base in continental Europe, the UK and Ireland. Our initial priority destinations are Italy and Spain, inbound markets where tourism’s role as source of jobs and growth is significant. This is in immediate response to demand from our growing buyer network in emerging markets, especially China and India. We represent all sectors of the industry.


Read more