Develop your destination strategy and drive recovery 

Our membership is built to support the recovery of European destinations and  includes the following:

– Exclusive member-only average discounts of 40% on all 2022 ETOA events*. With continued pressure on budgets, intelligent spend is essential to find the right clients to support your recovery: with pre-qualified meetings with European tourism buyers working out at only €15 per appointment, we are confident that our B2B events can offer you an exceptional return on investment.

– Access to support and our extensive online resources, including an Insight Hub to help you make the right decisions in a fast-moving market

– Give your destination more visibility, become part of a community with over 360 international quality buyers, expand your client base to support your destination recovery strategy.

We can also develop partner rates for supplier members of DMOs, helping you to deliver value to the local ecosystem at a time of very tight budgets.

* Discount based on early bird primary delegate member price compared with non-member price

We’ve been supporting tourism in Europe since 1989.

ETOA is the most diverse community of European tourism suppliers and buyers – also over 100 local, regional and national tourism management organisations. Our lobbying and policy and work at all levels of government has strong relevance to destinations, from sustainability to strategic recovery funding, travel restrictions to safety protocols and market reassurance.

Our destination-focused activity includes #Destination2030 webinars showcasing local strategy, Masterclasses providing demand-led insight among local supply chain, targeted promotion and B2B events using ETOA’s Celestina Event Services which delivers market-leading return on investment, providing face-to-face appointments with buyers currently unable to travel.

To ensure maximum market access for Europe’s tourism ecosystem, exceptionally in 2021 we have offered pre-qualified buyers membership on a voluntary contribution basis: leisure business will drive the recovery, and many of our buyers also deliver MICE business.

We are a member-driven association. When you join ETOA you are becoming part of an ambitious community whose members support each other and share a common purpose and passion to make tourism better.

CONNECT YOU

Help you connect, network and do business with over a thousand tourism organisations

INFORM YOU

Provide extensive information, research and insight that will allow you to make better decisions

GIVE YOU A POWERFUL VOICE

on local, national and European policy and regulatory issues that impact your business

There are multiple ETOA sponsored events that that connect us to local vendors in all the countries we operate our tours in. It helps to make our tour programs stronger and is nice to know that we are working with other trusted members as well. Heather Lawless, Tour Operations Product Manager at Rick Steves’ Europe

We joined ETOA in 2003, mainly to support our Sales & Marketing activity, but over the years we highly benefitted from this fast-expanding, worldwide network of well-established companies. We regularly attend the workshops allowing us to put together meetings that would otherwise take me weeks to get through. Guendalina Scavia, Director of Sales & Marketing at Hotel Invest Italiana

ETOA’s members Vanessa Losbar, Leisure Sales Manager France, B&B Hotels, Ziga Petek and Rene Geleynse, Founders/owners at Stream 2, Michael Velasco, MD at UNICO DMC speak about how the association helps them in their day to day jobs and achieving their long term strategy. Your partners could benefit from the same activities.