Check out what’s included in each package below. These packages are for European suppliers, destinations and wholesalers/DMCs who would like to meet outbound Chinese buyers. Buyers, tour operators, travel agents and wholesalers based in China can register for free to connect with the European tourism supply chain—contact Elisa Li for details.

If you are interested in the Platinum packages, which includes an exhibitor table at ITB China (in partnership with Visit Europe), get in touch.

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Please note that the packages are listed with Gold packages first, followed by Silver, Destination.

If you are an ETOA member, you will see the discounted package price after logging in.

To make your brand stand out, you can add the ‘Product Presentation’ option at check out*.

With this option, you can prepare a session and add resources, tailored to the Chinese market, to be hosted on the online event platform. This will supplement your B2B meetings with outbound operators and agents from China.

Your content will be available for the whole month on the event platform in the resource gallery, while your live session will be held on a specific date (available in the gallery afterwards).

• Choice of date: 11th, 13th, 19th May 2026
• Up to 15 minutes session – either live or recorded as live
• Brochures
• 1 additional Promotional Video

*Included in the Destination Package

The Gold packages, which include in-person networking in China is divided into different packages providing a selection of options for you, depending on your sales mission needs:

• 8-day package with accommodation and transfers
• 3-day package with accommodation
• CEM Beijing – workshop only
• CEM Shanghai – workshop only

All packages include the month-long access to insight sessions and online B2B networking.

Organised by ETOA:

In partnership with: