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ETOA research provides member companies with statistics and analysis on the travel and tourism industry worldwide, with particular focus on Europe as a destination

B2B Marketing

More leads, more sales, more customers, better ROI on your marketing spend and increased profits

ETOA can help you to increase your brand exposure and reach out to new industry contacts using the B2B e-marketing opportunities on offer. 

  • 19% average open rate

  • Engaged database of travel trade contacts

  • Monthly newsletter

  • Limited output of communications to maintain high open rates

  • Co-branding with ETOA to maintain trust

All B2B e-marketing products are available individually or packaged-up.  This is a particularly popular option for Tourism Technology Companies, Marketing Consultancies, and any company seeking to highlight a particular event or offer

ETOA Database

Newsletter Features

You can provide a short feature to be included in our monthly newsletter which is sent to our entire database.  

  • Up to 150 words and an image included in the e-shot

  • 'Read more' option offered for a permanent article on

  • Full open/click-thru report provided

  • £300+VAT*

Targeted Communications

  • A targeted communication is an e-marketing campaign which can include images, text and links

  • HTML and plain text versions guarantee recipients receive a version they can read

  • Co-branding with ETOA for an improved open rate

  • Targeted communications can be sent to a selected list from our travel trade database

  • Targets can include specific origin markets, buyer types and product interest

  • Full open/click-thru report provided


Details on the sponsorship options available at ETOA workshops can be found here.


 *Prices are for ETOA members and exclude VAT. For non-member prices, please contact Arran for a quote.