The annual European Tourism Summit in the Alps returns to Lucerne on the 10th October 2017. Now in its seventh year, the annual summit returns with morning and afternoon sessions, a discussion forum and networking reception.
Morning session – In it for the Long Haul
China and India remain the most notable growth markets for tourism to Europe but others are developing fast. 2018 is the EU- China Tourism Year while Switzerland remains a favourite destination for the Indian market. Beyond this, source markets such as Indonesia, the Philippines and Malaysia are growing at an increasingly rapid rate. This session will take stock of what all of this means for European tourism.
Afternoon session – City Connectivity: Joining Up the Dots
Connectivity is all important when it comes to tourism and this session will look at various modes of transport and how they work together in a European context. We will be looking at the latest statistics that tell us much about who is travelling where and when.
These will be followed by breakout sessions to discuss in smaller groups the issues arising from the day.
The event runs from 11am to 5pm and includes lunch and coffee breaks and is followed by a networking drinks reception.
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