The annual European Tourism Summit in the Alps returns to Lucerne on the 10th October 2017. Now in its seventh year, the annual summit returns with morning and afternoon sessions, a discussion forum and networking reception.
Morning session – In it for the Long Haul
The morning session focuses on China and India as the most notable growth markets for tourism to Europe together with other relevant source markets such as Indonesia, the Philippines and Malaysia that are developing fast and look into what all of this means for European tourism.
Afternoon session – City Connectivity: Joining Up the Dots
Connectivity is all important when it comes to tourism and this session will look at various modes of transport and how they work together in a European context. We are delighted that IATA will be sharing some of their latest statistics that tell us much about who is travelling where and when.
These will be followed by breakout sessions to discuss in smaller groups the issues arising from the day.
The event runs from 11am to 5pm and includes lunch and coffee breaks and a networking drinks reception.
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